launch Lifecycle Marketing

Your Marketing Lead Backed by Data-Driven Decisions, scalable frameworks & a Growth Mindset

WHERE I HElp…

Grow smarter and faster with a fractional marketing director and new business advisor. I partner with businesses to drive growth, streamline strategies, and create impactful marketing initiatives. From launching newsletters to sharpening operations and mentoring teams, I deliver frameworks that scale with your needs. Let’s drive results, amplify your brand, and unlock your business’s full potential.

MArketing 💡

  • Let the user journey fly wheel flow to retain active users and reengage others. With an approached backed by evidence and experimentation, I bring strategies that help you grow and sustain.

  • Save your time through marketing automations. Get readable marketing metrics or respond to users immediately across channels: emails, push, SMS, DMs, etc.

  • From community engagement to social media strategies, reach the right audience with compelling content that informs, inspires, and converts. When editorial calendars align with your marketing goals, social media doesn’t need to be a daily task.

  • Get your product from concept to customers. I create frameworks that invite your business to launch with longevity.

  • Have an online audience, but not sure how to engage? Let’s collab on an unique approach based on your goals and marketing channels.

  • From ideation to marketing and production, I bring people to the party and keep the good vibes going, strategically.

Comms 📣

  • Build a cohesive identity that tells your story and speaks to your audience. We’ll collab on a concept and framework that grows alongside business goals.

  • Position your brand as an industry leader with clarity and confidence. Tailored press strategies get your brand noticed by the right audiences.

  • Foster meaningful connections with your audience, online and offline to boost ROI. When engagement strategies deepen relationships, we drive action.

  • Get more than just “camera ready” for any and all conversations. Learn techniques to seamlessly navigate press interviews, panel discussions, and media events

  • Position leaders as trusted industry voices and well rounded individuals with comprehensive thought leadership strategies. We’ll identify and secure opps for execs to shine through keynotes, panels, and media placements..

  • Whether you’re a recent grad or seasoned professional looking to pivot, I’m here to help develop your digital footprint to get there. Let’s share your story authentically through content, media, and speaking opportunities.

Ops + Tech ⚙️

  • With so many tools at our disposal, it’s common to have a clunky tech stack. I help teams identify the right mix of legacy and emerging tech platforms to optimize your marketing efforts at scale.

  • End-to-end program execution that aligns with your business objectives. I streamline initiatives with structured plans that ensure measurable success.

  • Track performance metrics show off results and uncover growth opportunities. I simplify complex analytics into exec-facing digestible visuals that tell your story and turn data into decisions.

  • As a people first person, I’m a team player and cheerleader. With that in mind, I build teams and identify resources that get the job done while meeting business goals and uplifting individuals.

  • Each of these skills are shareable. I build customized training sessions, that inspire creativity, inform individuals, and align teams.

  • Diversity, equity, inclusions and belonging are part of my ethos and studies. Together, we can build programs that foster environments for everyone to get a seat at the table.

Past Partners 👇

what they say…

grow with TMYK